Do You Have A Brand?
Do you have a Brand?
If you have a business of any kind you need a Brand. Do people you do business with know who you are and what you stand for? A Brand is a relationship. Are you trustworthy? Are you for real?
You need a Brand to stand out from the crowd. Others have your same products or services.
Your Brand is how others think of you. Your Brand is a reflection of who you are and what you believe.
It is easy to think of the brands of large corporations – cameras, food, oil companies, investment companies, etc. But what is special about you so that people know and trust you? What do you do or stand for that people want to buy whatever it is you are selling?
Brands have values. When people look to you they ask themselves "Who are you really?" When they find you are an "authentic" person they trust you. It doesn’t come easily. But as an "authentic" person, people will come to find you.
To establish YOUR Brand you need to answer three questions: 1) What’s your purpose in life? 2) What are your dreams? 3) What’s important to you – what do you believe to be true?
If this peaks your interest and want to learn more about Branding send me an email.